press release

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More On UFC Branded Credit Card

Press Release - Ultimate Fighting Championship® (UFC®) enthusiasts will have a new way to show their support with the introduction of the new UFC Visa® Card from U.S. Bank. The credit card will be available starting on June 15.

The card allows UFC fans to show their enthusiasm for the sport of mixed martial arts and carry the UFC experience with them wherever they go. The UFC card features no annual fee and a choice of exciting rewards including cash back or points redeemable for merchandise, travel, gift certificates or UFC merchandise.

"The UFC represents a source of great pride for its fans and we're very excited to be able to support their passion for mixed martial arts with a card that gives cardholders their choice of rewards," said Rebecca Johnson, vice president of affinity partners at U.S. Bank Retail Payment Solutions. "We look forward to building and continuing a great relationship with UFC and its fans."

Written by admin on June 11th, 2008 with comments disabled.
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The Fight Network Ventures South

The Fight Network, the Canada-based combat sports channel, announced Tuesday they are making their first moves to enter the American market. To this end, The Fight Network announced the appointment of TwoBlueRhino (TBR) as the company's U.S. Affiliate Sales and Marketing agent. Nory LeBrun, TBR's President/Founder, will act as The Fight Network's Executive Vice-President of U.S. Affiliate Sales and Marketing.

LeBrun's main duty will be negotiating and gaining clearances with the various cable companies and satellite providers that make up the patchwork that is the US non-network landscape. Satellite providers may be the first step, as these clearances are generally easier to negotiate vs cable providers.

The Fight Network targets reaching 40 million subscribers in the U.S. over the next three years as part of its overall objective of reaching 100 million homes worldwide by 2012.

The Fight Network's offerings include Mixed Martial Arts (MMA), Boxing, Wrestling and Kickboxing and theme-related entertainment. They may need to amend their offerings for the US market, as they will have a hard time lumping in their professional wrestling programming with their other combat programming for the US audience and maintaining legitimacy.

Written by admin on June 11th, 2008 with comments disabled.
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Cohen Named COO of Affliction Entertainment

MANHATTAN, NEW YORK (June 10, 2008) – Last week at a press conference in New York City, Affliction, the premier fashion label for men who love hard rock and fast living, announced its partnership with Donald J. Trump. Today, Michael D. Cohen, Executive Vice President & Special Counsel to Mr. Trump, was named Chief Operating Officer for Affliction Entertainment.

Affliction and The Trump Organization, in association with Roy Englebrecht Events, will present their entry into the world of professional mixed-martial-arts (MMA) with its first event, “Affliction Banned,” scheduled for July 19, 2008 at the Honda Center in Anaheim, California.

“I’m extremely honored to serve as COO for Affliction Entertainment,” Mr. Cohen said. “MMA is the fastest growing sport in the world and I’ve been a tremendous fan for years. I can assure everyone – fans watching on pay-per-view and those in attendance from all over the world – that our upcoming pay-per-view show will be the greatest MMA night ever. I’m nearly speechless knowing Mr. Trump and Affliction have the trust in me for an event that features the greatest assembly of MMA fighters for one show in MMA history. This is like having Ali, Frazier, Tyson, Holyfield and other top heavyweights all on the same boxing card. It’s unprecedented and will revolutionize the way MMA fans view this sport.”

The star-studded “Affliction Banned” will be headlined by the much-anticipated return of Russian heavyweight superstar and former undisputed PRIDE® champion Fedor “The Last Emperor” Emelianenko (27-1) in association with M-1, against former 2-time UFC® heavyweight title-holder Tim “The Maine-iac” Sylvia (24-4).

“Affliction Banned” will be distributed on Pay-Per-View and air live (9 PM/ET, 6 PM/PT) on cable and satellite in the USA and Canada via iN DEMAND, TVN, Shaw Communications, Viewer’s Choice Canada, DirecTV, DISH Network, Bell ExpressVue and Star Choice for a suggested retail price of $39.95.

Tickets for “Affliction Banned” range between $50.00 and $1,000.00, and are on sale at the Honda Center box office and also online at Ticketmaster.com.
Official “Affliction Banned” event shirt is on sale now here.

To download all video, photos and PR-related media go to: http://www.afflictionbanned.com/media.html

Written by admin on June 10th, 2008 with comments disabled.
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MFC Inks Deal With The Fight Network

Maximum Fighting Championship (MFC), a mixed martial arts based out of Canada, issued a press release today summarizing the consummation of a deal with The Fight Network to air MFC programming. The deal includes the broadcast of eight previously unaired MFC cards as well as the next three MFC events, including coverage of the weigh-ins beginning with MFC 17: Hostile Takeover on July 25th at the River Cree Resort and Casino in Edmonton.

This distribution deal along with MFC's contract with HDNet provides a strong television base for the promotion and moves them to the forefront of the Canadian MMA scene. With the recent dissolution of Hardcore Championship Fighting, there are few competitors for the MFC on a national level, with Stephane Patry's TKO promotion out of Montreal being the only other major player of note.

The MFC is another promotion that seeks to rise above a local promotion status to that of a regional power. Strikeforce is an example of one such promotion that made the leap, with others like Adrenaline MMA looking to do much the same. With co-promotion increasingly being seen as a model of the future, these strong regional promotions will be key in providing sufficiently large gates to make this model possible. The Shamrock-Le fight is a prime example of this, with Scott Coker's local promotional expertise being key in doing over a million dollars at the gate for that fight.

Written by admin on June 6th, 2008 with comments disabled.
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